Tomov, D. Marketing of university medical education – the foreign and Bulgarian experience
thumbnail.default.placeholder
Дата
2008-12
Автори
Tomov, D.
Заглавие на списанието
ISSN на списанието
Заглавие на тома
Издател
Централна медицинска библиотека, МУ София / Central Medical Library - MU Sofia
Резюме
Modern planning and management of university medical education and public health should obligatorily take into consideration the principles of marketing in this specific area of social life. The idea of implementing marketing of university medical education is supported by evidence from several foreign countries such as England, Germany, Japan, etc. The educational infrastructure is an obligatory precondition for state-of-the-art university medical education in any country. In the Medical University of Varna, rich experience has been gained with teaching students from abroad. The diploma received by Bulgarian citizens is accompanied by European certificate. Proper incorporation of Bulgarian research on marketing of university medical education into the international scientific community could help meeting the rising requirements of competitive and collaborative world health markets.
Описание
Address for correspondence:
Assoc. Prof. Dimitar T. Tomov, MD, MA, PhD; Department of Health Economics and Management;
Faculty of Public Health;
Prof. Paraskev Stoyanov Medical University;
55 Marin Drinov Street;
BG-9002 Varna
Bulgaria
e-mail: dimtomov@yahoo.com
Ключови думи
education market, university medical education, information infrastructure, Bulgaria
Цитирания
Marketing of university medical education – the foreign and Bulgarian experience - Acta Medica Bulgarica, 35, 2008, № 2, 68-74.